Featured customers
6.25x
The industry's leading mortgage lead management solution, delivering a proven return on your investment. *
Velocify gives lenders the tools to drive sales productivity and automate sales workflows, so lenders can close loans faster. Explore the solutions below and choose the one that works best for your business.
Your Salesforce environment, built for mortgage sales
Streamline and enforce your unique sales process within Salesforce so your sales leaders, Salesforce admins, and loan officers can focus on growing the business and closing more loans. Velocify Pulse® automates sales workflows inside Salesforce so sales leaders, admins and loan officers stay focused, without the manual overhead.
Stop chasing leads, start converting them
Increase your lead volume by up to 46%* and keep every opportunity moving with automated distribution, intelligent routing and lead prioritization tools built for mortgage sales. Velocify LeadManager™ retrieves mortgage leads from over 1,400 integrated sources, improves lead response time on every high-value contact and gives your loan officers the speed to lead advantage they need to convert more opportunities and close loans faster.
Dial smarter, convert more
Velocify Dial-IQ® is the reliable mortgage sales dialer built to help your loan officers connect with the right prospects at the right time and move conversations to a clear next step, with real-time reporting to keep your team on track.
*ICE customer acquisition 2025 ROI research study conducted by MarketWise Advisors, LLC
Why lenders choose Velocify
Mortgage leads and sales automation solution
Velocify gives lenders a structured, automated sales process that can help turn more leads into closed loans. Key advantages include:
Instant lead response
Get to the right borrower before the window closes.
Automated distribution
Every lead assigned. None left behind.
Intelligent lead routing
The right loan officer, the right lead, every time.
Lead prioritization
Focus your team on the opportunities that matter most.
Multi-channel follow-up
Reach borrowers where they are, when it counts.
Structured workflows
More leads converted, with less manual effort.
Built to scale
Handle high lead volumes without adding overhead.
One integrated platform
Sales automation, dialing and reporting in one place.
Ready to get started? Get in touch.
The ultimate borrower communications strategy for mortgage lenders
What's the best way to let prospects know you want their business, without those messages morphing from persistence to irritation? Give your team the tools to optimize borrower engagement and maximize productivity.
Professional Services
Take your business to the next level with ICE Mortgage Technology® Professional Services
We offer customizable implementation packages, advisory consulting, custom solutions development, and project management. Our Professional Services representatives are ready to help you optimize your system and improve operational efficiencies so you can get the most out of your investment.
Customer success stories
Thousands of customers use ICE Mortgage Technology to drive business and improve efficiency through cutting-edge digitization. Learn how they leverage innovative technology to provide a high-touch, world-class customer experience.
“Our underwriting team pushed for adoption of the Analyzers and Data & Document Automation. They realized it wasn’t a replacement for them, but a tool to assist them so they could do their job more efficiently and close more loans.”
“I am most proud of the ease with which we can scale (Income Analyzer), and the potential that it has. It really will offer our teams a competitive advantage in our market.”
“We have business leaders coming up to us saying, 'Can you automate this for me? Can you make my work life experience better by creating technology?' Which is great.”